USGA and Fox Sports Tee Up Landmark Partnership

12-Year Multi-Media Agreement Brings Major Championship Golf to FOX Sports Platforms for First Time Ever, Beginning in 2015

By USGA
August 7, 2013

The new partnership between the USGA and Fox Sports begins in 2015 and runs through 2026, and includes the U.S. Open, U.S. Women's Open, and U.S. Senior Open championships.

FAR HILLS, N.J., and NEW YORK  – The United States Golf Association, the governing body of the game of golf in the United States, and FOX Sports, the No.1 network for sports television since 1997, today announced a comprehensive multi-media agreement that makes the FOX network and FOX Sports 1 the principal domestic media partner of the USGA and the U.S. Open, U.S. Women’s Open and U.S. Senior Open Championships, as well as the USGA’s national amateur championships and other live content, beginning in 2015. The landmark, 12-year agreement, which runs through 2026, brings premier major championship golf for the first time ever to the FOX broadcast network, home to the country’s greatest sports events, including the Super Bowl, World Series, Daytona 500 and World Cup.

The agreement was announced today by USGA President Glen D. Nager and USGA Executive Director Mike Davis and Fox Sports Co-Presidents and COOs Randy Freer and Eric Shanks.

“This is an exciting and remarkable day for the USGA, as our partnership with FOX Sports is a game-changer for our organization and for the game of golf,” said USGA President Glen D. Nager. “The game is evolving and requires bold and unique approaches on many levels, and FOX shares our vision to seek fresh thinking and innovative ideas to deliver championship golf. This partnership will help us to better lead and serve the game in new and exciting ways.”

Under terms of the newly executed agreement, the USGA and FOX Sports will deliver a total of 146 hours of championship golf, including a minimum of 70 cumulative hours of live event coverage of the three Opens, making the game compelling, dramatic and fun for an expanded audience. In addition to the rights to the U.S. Open, U.S. Women’s Open and U.S. Senior Open Championships, FOX Sports will also be home to the USGA’s national amateur championships and international team competitions, delivering a minimum of 76 hours of live broadcast coverage across its sports platforms, including FOX Sports 1, America’s new sports network, launching August 17.

“It’s with tremendous excitement and pride that we’ve added events with the prestige and magnitude of the USGA’s U.S. Open, U.S. Women’s Open and U.S. Senior Open to the big events FOX Sports is set to cover for years to come,” said FOX Sports Co-President and COO, Randy Freer.

“We’re looking forward to FOX Sports becoming home to the preeminent golf championship in the world,” added fellow FOX Sports Co-President and COO Eric Shanks.  “We’re committed to elevating coverage of USGA events on every level, infusing them with a new energy and innovation that will make every championship the best golf event on television.”

This new partnership with FOX Sports also includes strategic elements to help the USGA strengthen its support of the game, including:

  • Integrating FOX Sport’s wide array of multi-platform assets, including its soon to launch mobile app FOX Sports GO, and innovative production capabilities to establish the U.S. Open Championship as the world’s best golf telecast;
  • Elevating the visibility of the USGA’s amateur championships and delivering unique storytelling to celebrate the amateur game;
  • Transforming U.S. Open Week into a powerful showcase and entertaining celebration of the game of golf;
  • Developing unique initiatives to enhance the USGA Member experience and help grow the Association’s membership community; and
  • Providing significant promotional support to showcase and advance the USGA’s core services to the game, including the Rules of Golf and Amateur Status, Equipment Standards, Handicapping, the USGA Green Section and the USGA Museum.

“We are thrilled with the commitment that FOX Sports has made to the USGA, our national championships, the strategic growth of our organization and to the game,” said USGA Executive Director Mike Davis. “This partnership represents a promising new future for both organizations that will be marked by broadcast innovation, new approaches and fresh thinking. We could not be more energized by what we will be able to accomplish together to make golf better, both now and for future generations of players and fans who love the game.”

Financial terms of the agreement were not disclosed.

 

Partner Links
AmEx image
AmEx image
AmEx image
AmEx image
Chevron
   

The USGA and Chevron have committed to using the game of golf to encourage students in science, technology, engineering and math (STEM) disciplines. This commitment has led to the creation of extensive golf-focused STEM teaching tools, and has resulted in charitable contributions to support golf-related programs through Eagles for Education™

At U.S. Open Championships the Chevron STEM ZONE™ is an interactive experience highlighting the science and math behind the game of golf through a variety of hands-on exhibits and experiments.

The partnership has also produced educational materials such as the Science of Golf video series and a nationally-distributed newspaper insert which are provided to teachers as tools to enhance existing curriculum in schools. These lessons teach the science behind the USGA’s equipment testing, handicapping, and agronomy efforts.

For more interactive experiences featuring golf-focused STEM lessons, visit the partnership homepage.

Chevron image
Rolex
   

Rolex has been a longtime supporter of the USGA and salutes the sportsmanship and great traditions unique to the game. This support includes the Rules of Golf where Rolex has partnered with the USGA to ensure golfers understand and appreciate the game.

As the official timekeeper of the USGA and its championships, they also provide clocks throughout host sites for spectator convenience.

For more information on Rolex and their celebration of the game, visit the Rolex and Golf homepage.



Rolex image
IBM
   

IBM has partnered with the USGA to bring the same technology, expertise, and innovation it provides to businesses all over the world to the USGA and golf's national championship.

IBM provides the information technology to develop and host the U.S. Open’s official website, www.usopen.com, as well as the mobile apps and scoring systems for the three U.S. Open championships. These real-time technology solutions provide an enhanced experience for fans following the championship onsite and online.

For more information on IBM and the technology that powers the U.S. Open and businesses worldwide, visit http://www.usopen.com/IBM

AmEx image
Lexus
   

Lexus is committed to partnering with the USGA to deliver a best-in-class experience for the world’s best golfers by providing a fleet of courtesy luxury vehicles for all USGA Championships.

At each U.S. Open, Women’s Open and Senior Open, Lexus provides spectators with access to unique experiences ranging from the opportunity to have a picture taken with both the U.S. Open and U.S. Women’s Open trophies to autograph signings with legendary Lexus Golf Ambassadors in the Lexus Performance Drive Pavilion.

For more information on Lexus, visit http://www.lexus.com/

AmEx image
American Express
   

Together, American Express and the USGA have been providing world-class service to golf fans since 2006. By creating interactive U.S. Open experiences both onsite and online, American Express enhances the USGA’s effort to make the game more accessible and enjoyable for fans.

For more information on American Express visit www.americanexpress.com/entertainment


AmEx image