Manager, Members Content


About the USGA: 

The USGA conducts the U.S. Open, U.S. Women’s Open and U.S. Senior Open, as well as 10 national amateur championships, two state team championships and international matches, attracting players and fans from more than 160 countries. Together with The R&A, the USGA governs the game worldwide, jointly administering the Rules of Golf, Rules of Amateur Status, equipment standards and World Amateur Golf Rankings. The USGA’s reach is global with a working jurisdiction in the United States, its territories and Mexico, serving more than 25 million golfers and actively engaging 150 golf associations.

 

The USGA is one of the world’s foremost authorities on research, development and support of sustainable golf course management practices. It serves as a primary steward for the game’s history and invests in the development of the game through the delivery of its services and its ongoing “For the Good of the Game” grants program. Additionally, the USGA’s Course Rating and Handicap systems are used on six continents in more than 50 countries.


 

Location: 

Far Hills, NJ
 

Position Summary: 

As part of the USGA Communications Department the newly created Manager, Members Content position is a rewarding role for a creative and dynamic content creator with at least three to five years of digital communications experience. This multi-faceted role is responsible for all things related to content ideation, creation and delivery, largely for the USGA’s virtual Members Clubhouse. The position acts as a liaison and collaborates with Members, Marketing, Digital, IT and USGA subject matter experts in the development and delivery of multi-media (editorial, video, photo, digital, social) content for membership channels that showcases the brand, key strategic programs and services to engage, retain and build a growing community of loyal USGA Members.


What You Can Expect 

  • Direct, lead and contribute to key internal and external content teams in the development of video concepts, scripts and production for the Members Clubhouse.
    • Oversee the process and editing to ensure quality, brand consistency and USGA strategic alignment so the goals of project assignments are achieved.
    • Work with internal and external content developers to produce exclusive communications (messaging /articles /multimedia/images/graphics/social media posts/campaigns) for the USGA Membership audience, with an emphasis on digital channel delivery.
    • Create, review and post content (stories, images, videos) via the USGA’s content management system for Member consumption.
  • Design and continuously evolve a content strategy that supports the short-term and long-term goals of the USGA Members program and broader set of USGA strategic priorities. Develop and manage an annual content calendar, exclusively directed to the USGA Member audience, largely for a digital environment.
  • Meet frequently with various USGA department representatives to identify potential communication opportunities that can be created for exclusive USGA Member digital content or programming. 
  • Establish ongoing meetings and routines with USGA Membership Department to review Member Dashboard results, formulate insights, present new content concepts, and identify future microsite enhancements to optimize response rates. Work closely with IT, Digital and third-party agencies as enhancements are rolled out. 
 

What You Bring to the USGA 

  • Bachelor’s degree in communications, advertising or marketing
  • 3-5 years of experience in conceiving, creating and delivering compelling digital content
  • Must be a team player and self-starter who is innovative, creative, professional and resourceful
  • Good communication and collaboration skills
  • Writing and editing experience, preferably in sports marketing
  • Strong PC skills (e.g. PowerPoint, Excel, etc.) and knowledge of HTML required
  • Familiarity with CMS systems
  • Fundamental knowledge of the game of golf is required


To Apply: 

Please click the following link Manager, Members Content.

The United States Golf Association is an Equal Opportunity Employer  




 
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The USGA and Chevron have committed to using the game of golf to encourage students in science, technology, engineering and math (STEM) disciplines. This commitment has led to the creation of extensive golf-focused STEM teaching tools, and has resulted in charitable contributions to support golf-related programs through Eagles for Education™

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