Onward And Upward In 2012

By R.A. (Bob) Brame, director, North Central Region
January 3, 2012

The milder winter weather pattern has allowed projects to be extended longer than expected.  For courses in the southern portion of the region, routine maintenance like mowing putting greens also has continued into December.  It will be interesting to see if the milder pattern stays in place as predicted.  Agronomically, it is always better to plan for harsh conditions as opposed to needing milder weather to make it through the season.   

New Year’s resolutions are guiding the day, and no doubt some have already broken or discarded their resolve and moved on.  Yet, reflecting on the past to enhance the future can be a worthwhile process.  What worked in 2011?  What didn’t work and needs to be adjusted?  Will we see a more pronounced upswing in rounds being played?  Will there be more funds available for course maintenance?  The golf turf maintenance industry continues to be impacted by multiple variables, not the least of which is an ongoing tough economy.  This serves to underline the importance of prioritization, which is directly tied to formal maintenance standards that have been established and agreed upon by all of the decision makers.  Adjustments can then be made, when needed, with much less chance of compromising agronomic sustainability.

On a more personal note, the following are worth reviewing as we move into 2012. 

  • Life isn’t tied with a bow, but it’s still a gift – use your time wisely.
  • Life isn’t fair, but it’s still good – no whining.
  • Don’t take yourself so seriously, no one else does – lighten up.
  • Don’t compare your life to others – you have no idea what their journey is all about.
  • Your job won’t take care of you when you’re sick – guard time with family and friends.
  • Over prepare, then go with the flow – do your best every day.
  • You don’t have to win every argument, agree to disagree – yield.
  • Spend time outside every day – play more golf.


We are looking forward to working with you and your course in 2012.  A mailing that outlines the Turf Advisory Service options for the coming years will be sent out over the next five to six weeks to all courses in our database.  Feel free to call us before or after you receive the correspondence.  Aside from the mailing, onsite visit scheduling can be initiated anytime.   

All the very best in 2012 and beyond.        

Source:  Bob Brame,  bobbrame@usga.org   or 859.356.3272 


Partner Links
AmEx image
AmEx image
AmEx image
AmEx image

The USGA and Chevron have committed to using the game of golf to encourage students in science, technology, engineering and math (STEM) disciplines. This commitment has led to the creation of extensive golf-focused STEM teaching tools, and has resulted in charitable contributions to support golf-related programs through Eagles for Education™

At U.S. Open Championships the Chevron STEM ZONE™ is an interactive experience highlighting the science and math behind the game of golf through a variety of hands-on exhibits and experiments.

The partnership has also produced educational materials such as the Science of Golf video series and a nationally-distributed newspaper insert which are provided to teachers as tools to enhance existing curriculum in schools. These lessons teach the science behind the USGA’s equipment testing, handicapping, and agronomy efforts.

For more interactive experiences featuring golf-focused STEM lessons, visit the partnership homepage.

Chevron image

Rolex has been a longtime supporter of the USGA and salutes the sportsmanship and great traditions unique to the game. This support includes the Rules of Golf where Rolex has partnered with the USGA to ensure golfers understand and appreciate the game.

As the official timekeeper of the USGA and its championships, they also provide clocks throughout host sites for spectator convenience.

For more information on Rolex and their celebration of the game, visit the Rolex and Golf homepage.

Rolex image

IBM has partnered with the USGA to bring the same technology, expertise, and innovation it provides to businesses all over the world to the USGA and golf's national championship.

IBM provides the information technology to develop and host the U.S. Open’s official website, www.usopen.com, as well as the mobile apps and scoring systems for the three U.S. Open championships. These real-time technology solutions provide an enhanced experience for fans following the championship onsite and online.

For more information on IBM and the technology that powers the U.S. Open and businesses worldwide, visit http://www.usopen.com/IBM

AmEx image

Lexus is committed to partnering with the USGA to deliver a best-in-class experience for the world’s best golfers by providing a fleet of courtesy luxury vehicles for all USGA Championships.

At each U.S. Open, Women’s Open and Senior Open, Lexus provides spectators with access to unique experiences ranging from the opportunity to have a picture taken with both the U.S. Open and U.S. Women’s Open trophies to autograph signings with legendary Lexus Golf Ambassadors in the Lexus Performance Drive Pavilion.

For more information on Lexus, visit http://www.lexus.com/

AmEx image
American Express

Together, American Express and the USGA have been providing world-class service to golf fans since 2006. By creating interactive U.S. Open experiences both onsite and online, American Express enhances the USGA’s effort to make the game more accessible and enjoyable for fans.

For more information on American Express visit www.americanexpress.com/entertainment

AmEx image