The International Sports Heritage Association (ISHA) recently awarded the USGA Museum a 2011 ISHA Communication Award for its Web-based exhibition, The Power Game: Golf and American Politics. The exhibit provides an interactive experience celebrating the connection between golf and American politics.
Seventeen winners and five honorable mentions will be presented at the ISHA annual conference, hosted by the Canadian Golf Hall of Fame and Museum in Oakville, Ontario, on Oct. 13, 2011, as part of An Evening of Champions. The inaugural trophy, the ISHY, and certificates will recognize the achievements in excellence.
Said Committee Chair Paula Homan: “Members create effective communication as an integral part of their efforts to reach out to a diverse audience (members, general public and sporting professionals), fulfilling the mission that sustains their institutions. The entire field of 2011 submissions was tremendous and each participating institution deserves our gratitude for a highly competitive contest.”
The 2011 ISHA Communication Award
- The USGA Museum, for its Web-based exhibition, The Power Game: Golf and American Politics,which provides an interactive experience celebrating the connection between golf and American politics.
- National Art Museum of Sport, for its exhibit catalog Commitment to Excellence in Art and Sport, designed to advance sport art as a special, unique art genre.
- Saskatchewan Sports Hall of Fame and Museum, for its publication Building Pride: Saskatchewan Roughriders Centennial Exhibitions, to document a partnership of two museums celebrating the 100th anniversary of the football franchise.
- Paul W. Bryant Museum, for its honorable mention publication When Winning Was Everything, which honored the service of University of Alabama football players during World War II.
- College Baseball Hall of Fame, for its induction program College Baseball Night of Champions,filled with biographies of award winners and Hall of Fame inductees, as well as articles of interest on the college baseball season.
- Melbourne Cricket Club, for its journal The Yorker,to increase the knowledge, exposure and awareness of the Mebourne Cricket Club Library, and for the advancement of research.
- Colorado Sports Hall of Fame, for its honorable mention 2011 program Colorado Sports Hall of Fame 47th annual Awards Banquet, designed with undiluted devotion to honoring the induction class.
- National Art Museum of Sport, for its e-newsletter Score Board, to advance the mission of their institution to supporters, visitors, artists and art organizations delivered electronically.
- World Golf Hall of Fame, for its newsletter The Tower, issued in Spring 2011 to engage their membership, and members of major golf institutions, with news and events at the Hall that serve their mission to preserve golf legacies.
- Bobby Orr Hall of Fame, for its Bobby Orr Hall of Fame & Gift Shop Tour Guide, as a tool to assist visitors and add value to their experience, including finding aids for exhibits and floor plans.
- San Diego Hall of Champions, for its Hall of Champions Event Guide, designed to showcase the Hall as a destination venue to consumers and event planners.
- Cincinnati Reds Hall of Fame for its honorable mention invitation Johnny Bench, Baseball’s Greatest Catcher, aimed at supporters of the Johnny Bench Legacy Campaign to create a permanent tribute in his honor.
- Tennessee Sports Hall of Fame, for The Champion Within education program, to provide the foundation of principles and character traits to the youth of Tennessee for life skills.
- San Diego Hall of Champions, for its Champions Sports Corps Leadership Book, dedicated to fostering leadership qualities and characteristics amongst student-athletes.
- Oregon Sports Hall of Fame, for its video presentation Great Athletes, Great Oregonians, providing general information about Hall history and interviews with Hall inductees for expanded visibility in the region.
- U.S. Ski and Snowboard Hall of Fame, for its video presentation Gliding Through Time, distributed to increase awareness of the history of skiing in the U.S. and promote the John Jay film collection of the Hall.
- British Columbia Golf House Society, for its Website bcgolfhouse.com, increasing its visibility through the Internet with favorable response.
- National Art Museum of Sport, for its facebook page, that uses social media to market to its audience, providing a forum to exchange new ideas about sport art, and dialogue directly with artists.
- The Hall at Patriot Place, for its online marketing campaign, that used different platforms to market the Hall to a wide variety of potential customers through a monthly e-newsletter, facebook, Twitter, Groupon, online ads and more.
- World Golf Hall of Fame, for its mixed media campaign 2011InductionCeremony Materials, designed as a cohesive package including ballot, invitation, program and menu, print of the 2011 Induction Class painting and the press kit.
- Melbourne Cricket Club for its honorable mention mixed media campaign, The Crooked Staffe: Four Centuries of Cricket in Print, celebrating the 400th anniversary of Randle Cotgrave’s Dictionarie of the French and English Tongues -containing the first published definitions of the game of cricket, including promotional materials of exhibitions and themed tour, and a special rotation of cricket and children’s literature to coordinate with Australian Book Week.